Here's How - Validating Information on the Web
Tip #4 – Cross Reference Information
Part of Google's algorithm is to crawl the Web and see how many sites are linked to others.
The higher the number of links to a given site, the higher that site will appear in the list of rankings.
It's possible to see who has linked to a particular site and an excellent way for students to cross reference Web information to find out what other people are saying about its content.